Bad Luck Bourbon Co. Oktoberfest USA Hoodie

Limited Edition • Official Souvenir Collection

Celebrate one of America's most iconic Oktoberfest traditions in comfort and style.

Created exclusively for Oktoberfest USA 2026 in La Crosse, Wisconsin, this limited-edition hoodie combines heritage-inspired artwork with the warmth and durability you'll appreciate long after the festival ends. Featuring custom artwork inspired by the Mississippi River Valley, historic railroads, German heritage, and Bad Luck Bourbon Co.'s signature vintage aesthetic, it's a wearable keepsake from an unforgettable weekend.

Whether you're attending the festivities, exploring downtown La Crosse, or simply taking home a piece of Oktoberfest USA, this hoodie is designed to commemorate the experience for years to come.

This is a limited-edition release and will not be restocked once sold out.

Event Highlights

Celebrate the 65th Annual Oktoberfest USA

September 24–27, 2026

Featuring:

• 🍺 Torchlight Parade — Thursday
• 🍺 Tapping of the Golden Keg — Friday
• 🍺 Maple Leaf Parade — Saturday
• 🍺 Four days of German heritage, live entertainment, food, music, and celebration

Product Details

• Premium heavyweight fleece hoodie
• Soft brushed interior for warmth and comfort
• Unisex fit
• Full-back premium DTF printed artwork
• Adjustable drawstring hood
• Front kangaroo pocket
• Rib-knit cuffs and waistband
• Designed by Bad Luck Bourbon Co.

Available Sizes

• Large (L)
• Extra Large (XL)
• 2XL

Limited Availability

This hoodie is part of a small-batch production.

Only a limited number have been produced for the 2026 Oktoberfest USA season. Once they're gone, this design will be retired.

Our Motto

For the Unlucky. By the Unlikely.

Take home more than a hoodie—take home a memory.